A sale is the act of selling products or services in return for money or other compensation. Sales is, therefore, the most important and critical activity for any business organization. Competent professionals in this field have tremendous job as well growth opportunities.

In our programme, you will become skilled at basic sales processes and their application in various business situations. Your learning will also include sales preparation, lead management as well as effective selling techniques. You will also be trained in the execution of sales process such as negotiations and closing exercises, industry-specific sales techniques and how to maximize the ROI per customer.

You will focus on sales potential estimations, channel management, advanced aspects of high probability selling, feedback mechanisms, overall market analysis and Customer Relationship Management. You will also develop skills in managing sales teams along with the ability to effectively implement various sales promotion schemes.

Sales as a function is easily the most valued function in an organization as this generates revenue for the business.

The demand for qualified and skilled Sales people is always very high in the industry. This function attracts very high remuneration both in the fixed as well as variable mode. This will easily be the ‘most in demand’ profession for entry-level job opportunities for the next decade as well.

Full Time Programmes

Post Graduate Level
Professional Programme in Business Management with specializations in Marketing

Undergraduate Level
(Integrated) Professional Programme in Business Management with specializations in Marketing

Programmes for Working Professionals

• Proficient Level Certificate in Marketing
• Specialist Level Certification in Marketing - specialization in Sales